How Gold Coast Businesses Can Get More Leads with Paid Advertising: Google Ads & Meta Ads
If you’re running a business on the Gold Coast, you know how competitive the market can be — whether you’re in hospitality, trades, health and wellness, or e-commerce. The good news? Paid advertising can put your brand in front of your ideal customers fast.
At Emillion Media Group, we specialise in helping Gold Coast businesses generate high-quality leads through Google Ads and Meta Ads (Facebook & Instagram). Here’s how these platforms work and why they’re essential for growing your customer base.
Why Google Ads Work for Local Businesses
Google Ads allow your business to appear right when potential customers are searching for your products or services.
Benefits of Google Ads for Gold Coast Businesses
Instant Visibility – Appear at the top of Google search results.
Local Targeting – Target suburbs or the entire Gold Coast region.
High-Intent Leads – Capture customers actively looking for what you offer.
Example: A Gold Coast plumber running Google Search Ads for “emergency plumber near me” can generate leads within hours of launching their campaign.
Why Meta Ads Work for Local Businesses
Meta Ads allow you to reach potential customers on Facebook and Instagram — even if they’re not actively searching for your services.
Benefits of Meta Ads for Gold Coast Businesses
Advanced Targeting – Reach people based on interests, behaviours, and location.
Visual Storytelling – Use images, videos, and carousels to showcase your brand.
Retargeting Power – Re-engage people who’ve visited your website or interacted with your posts.
Example: A Gold Coast café can run Instagram Ads targeting locals aged 18–35 who follow foodie accounts, promoting a new brunch menu.
Combining Google Ads & Meta Ads for Maximum Leads
While each platform works well on its own, the best results often come from using both:
Google Ads capture high-intent customers ready to buy now.
Meta Ads build brand awareness and nurture those who aren’t ready to purchase yet.
By running both, you cover every stage of the customer journey — from first awareness to final purchase.
Why Choose Emillion Media Group
We’re a boutique Gold Coast marketing agency with a personalised, high-touch approach. You’ll work directly with a marketing expert who understands your industry and your local market.
Our process includes:
Custom strategy development
Full campaign setup and optimisation
Transparent reporting and measurable results
Start Getting More Leads Today
If you want to grow your customer base, now is the time to invest in paid advertising on the Gold Coast.
Contact Emillion Media Group to launch your Google Ads and Meta Ads campaigns today.
